
Customer Centricity Training
Put the customer at the heart of your strategy. This course helps teams and leaders align mindsets, operations, and decision-making around customer needs. Participants will learn how to foster a culture that drives loyalty, satisfaction, and long-term business value through customer-first thinking.
Course Overview
In today's experience-driven economy, customer service isn't just a department—it's your competitive advantage. Corporate Heights' Customer Service Excellence Training equips frontline teams and managers with:
Core service principles that turn transactions into relationships
Proven communication techniques to de-escalate and delight
Emotional intelligence skills to read and respond to customer needs
Service recovery strategies that rebuild trust
"Customers will forget what you said, but never how you made them feel."
Course Objectives
1. Service Mindset Development
Shift from transactional to relational service approaches
Understand the psychology of customer expectations
2. Communication Mastery
Active listening techniques that build rapport
Professional verbal and written communication standards
3. Conflict Resolution
De-escalation frameworks for tense situations
Service recovery protocols that restore confidence
4. Personalization Techniques
Recognizing and adapting to different customer personalities
Creating memorable micro-moments in every interaction
Training Methodology
Corporate Heights' REACH Methodology:
Role-plays: Simulate real customer scenarios
Case studies: Analyze best (and worst) service examples
Group workshops: Collaborative problem-solving
Video assessments: Record and refine service interactions
Action planning: Immediate workplace application
What’s in it for you?
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Consistent brand experiences across all touchpoints
Increased customer retention and lifetime value
Stronger online reputation through positive word-of-mouth
Competitive differentiation in crowded markets
Empowered employees with clear service frameworks
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Confidence in handling diverse customer personalities
Advanced communication and emotional intelligence skills
Problem-solving frameworks for common service scenarios
Career development through certified service training
Who Should Attend?
C-Suite Leaders driving cultural change
Customer-Facing Teams (Sales, Service, Success)
Product & Marketing Innovators
Startup Founders building customer-first cultures
Course Outline
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The business case for customer service
Understanding the modern customer's expectations
The 5 pillars of memorable service
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The 3V's of communication (Verbal, Vocal, Visual)
Active listening techniques
Phone and digital service etiquette
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Recognizing customer emotions
Adapting your approach to different personalities
Building genuine connections
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The ART of handling complaints (Acknowledge, Resolve, Thank)
De-escalation techniques
Turning critics into advocates
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The 30-second first impression rule
Personalization strategies
Going beyond expectations
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Final role-play assessment
Personal service excellence plan
Certification celebration
“Service isn’t a cost center—it’s your most powerful profit driver.”
